How to Protect Your Brand as a Student-Athlete

In the age of Name, Image, and Likeness (NIL), student-athletes are more than competitors, they’re entrepreneurs, influencers, and public figures. With the ability to monetize your brand, protecting that brand has never been more important. Jay Arnesen, the CEO and Managing Director of Elevate Legal Services, PLLC, is a nationally recognized NIL attorney based in […]