Elevate Legal Services, PLLC

The Future of College Sports Law: An Attorney’s Perspective on NIL

The Future of College Sports Law: An Attorney’s Perspective on NIL

The landscape of college sports has undergone unprecedented changes over the past several years, with the introduction of Name, Image, and Likeness (NIL) rights reshaping how student-athletes approach their collegiate careers. As NIL laws continue to evolve, the implications for athletes, universities, brands, and families grow increasingly complex, highlighting the essential role that legal representation […]

Protecting Your Child’s Future: Legal Essentials for NIL Participation

In the rapidly evolving world of collegiate sports, the ability for student-athletes to monetize their Name, Image, and Likeness (NIL) rights has completely transformed the landscape. For many young athletes and their families, NIL offers life-changing opportunities—from endorsements and sponsorships to social media collaborations and entrepreneurial ventures. However, with these opportunities come significant legal responsibilities, […]

Student-Athlete to Influencer: Building a Profitable NIL Strategy

Student-Athlete to Influencer: Building a Profitable NIL Strategy

The Name, Image, and Likeness (NIL) era has fundamentally transformed the collegiate athletics landscape, turning talented student-athletes into powerful brand influencers seemingly overnight. With this newfound freedom comes tremendous opportunity—but also complexity, potential pitfalls, and serious legal implications. Crafting a profitable NIL strategy isn’t just about signing deals; it’s about safeguarding your future, building a […]

What Every Parent Needs to Know About NIL Deals and Their Child’s Rights

The Name, Image, and Likeness (NIL) revolution has dramatically reshaped the landscape for student-athletes nationwide, offering unprecedented opportunities for collegiate athletes to monetize their brand. However, these exciting opportunities come with complex responsibilities and potential legal pitfalls, particularly when minors or young adults are involved. For parents, understanding NIL deals and safeguarding their child’s rights […]

2025 NIL Trends: What’s Next for Student-Athletes and Endorsements?

2025 NIL Trends: What’s Next for Student-Athletes and Endorsements?

The landscape of Name, Image, and Likeness (NIL) endorsements for student-athletes has dramatically evolved since its inception, and the pace of change continues to accelerate. As we look ahead to 2025, student-athletes, universities, and businesses must prepare for emerging trends redefining how NIL deals are structured, negotiated, and leveraged. Staying informed is crucial to capitalizing […]

NIL Contracts Gone Wrong: Real Cases That Show Why Legal Help Matters

NIL Contracts Gone Wrong: Real Cases That Show Why Legal Help Matters

The rise of Name, Image, and Likeness (NIL) rights has transformed college sports, giving student-athletes the power to monetize their brands. While NIL presents massive opportunities, it also introduces legal risks that can jeopardize eligibility, finances, and long-term career goals. Jay Arnesen, Managing Director and CEO of Elevate Legal Services, PLLC, is a trusted authority […]

Agents vs. Attorneys: Who Should You Trust With Your NIL Deal?

Agents vs. Attorneys: Who Should You Trust With Your NIL Deal?

Navigating the landscape of Name, Image, and Likeness (NIL) deals has become a critical component of a student-athlete’s career. With the rapid growth of opportunities for athletes to monetize their brand, deciding whether to trust agents or attorneys significantly impacts your professional trajectory and financial future. Both play essential roles, but understanding their differences can […]